Overview
Tourista is a travel company navigating the post-pandemic resurgence in experiential and curated travel. As the founders prepared for an investor raise, they needed more than a financial projection — they needed a credible, investor-grade valuation model that a registered valuer could work from and that sophisticated investors would interrogate without finding gaps.
XLURSELF was engaged to build the complete model end-to-end: deep business understanding, competitive benchmarking, detailed bottom-up projections, multi-scenario planning, and a final investor-ready presentation. Full case study details coming soon.
Challenge
Full challenge detail coming soon. The engagement covered revenue driver analysis, cost structure mapping, capital structure review, and competitor financial benchmarking specific to the travel industry.
Solution
Full solution detail coming soon. XLURSELF built a comprehensive investor valuation model grounded in genuine business understanding — covering seasonality dynamics, booking mix, package margins, and capacity utilisation — with DCF and revenue multiple approaches and three scenario plans.
How We Approached It
Business Deep-Dive & Revenue Driver Mapping
Structured sessions to map every revenue driver and cost driver — booking mix, seasonality, package margins, capacity utilisation, and dynamic pricing dynamics specific to the travel business model.
Capital Structure & Funding Analysis
Reviewed existing capital structure, funding history, and investor obligations — modelling post-money valuation implications and dilution scenarios across funding rounds.
Competitor Financial Benchmarking
Sourced and analysed comparable travel company financials — listed and private — to benchmark gross margins, operating leverage, and valuation multiples as assumption anchors.
Bottom-Up Projections: Top Funnel to Revenue
Built granular projections from marketing reach through bookings to revenue by segment — with seasonal sensitivity and capacity-driven cost scaling across a 5-year forecast horizon.
Valuation Model, Scenarios & Investor Presentation
Assembled DCF and revenue multiple valuation with Base, Upside, and Stress scenarios. Produced the final investor presentation tying narrative, projections, and valuation into a compelling fundraise story.
Impact
3 plans
Scenario coverage
Base, Upside, and Stress scenarios with seasonal sensitivity analysis — giving investors and the registered valuer a complete picture of the range of outcomes.
Bottom-up
Projection methodology
Projections built from top-funnel marketing reach down to revenue by segment — defensible at every level of investor scrutiny.
Benchmarked
Competitor analysis
All key assumptions anchored against real comparable company financials — not industry averages or guesswork.
Pitch-ready
Complete package
Model, narrative, and investor presentation delivered together for use with their registered valuer and investor audience.
Key Outcomes
- Full investor-grade financial model covering seasonality, booking mix, and capacity-driven cost structure
- Capital structure analysis with dilution modelling across funding scenarios
- Competitor financial benchmarking with valuation multiple analysis for the travel sector
- Base, Upside, and Stress scenario plans with sensitivity tables on key assumptions
- Investor-ready presentation deck for use with registered valuer and investor audience
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